{"id":40734,"date":"2025-09-26T11:38:08","date_gmt":"2025-09-26T03:38:08","guid":{"rendered":"https:\/\/udnpack.net\/?p=40734"},"modified":"2025-09-26T11:42:25","modified_gmt":"2025-09-26T03:42:25","slug":"des-salles-dexposition-a-la-rue-ludn-engage-new-york-dans-linnovation","status":"publish","type":"post","link":"https:\/\/udnpack.net\/fr\/des-salles-dexposition-a-la-rue-ludn-engage-new-york-dans-linnovation\/","title":{"rendered":"Des halls d'exposition aux rues, l'UDN innove \u00e0 New York"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-1024x768.jpg\" alt=\"\" class=\"wp-image-40736\" srcset=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-1024x768.jpg 1024w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-300x225.jpg 300w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-768x576.jpg 768w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-1536x1152.jpg 1536w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-16x12.jpg 16w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545-600x450.jpg 600w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/397e7e45b5e604a29c6a87e6edcf0545.jpg 1707w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>UDN a pr\u00e9sent\u00e9 sa force d'innovation et ses prouesses en mati\u00e8re de design lors de la r\u00e9cente exposition MakeUp in New York qui s'est tenue les 17 et 18 septembre 2025, r\u00e9affirmant ainsi sa position de force asiatique de premier plan dans l'industrie mondiale de la beaut\u00e9.<\/p>\n\n\n\n<p>En mettant l'accent sur les conceptions durables pionni\u00e8res, UDN a pr\u00e9sent\u00e9 son Mist Tube, qui s'est class\u00e9 parmi les cinq premiers finalistes des prestigieux IT Awards pour la conception d'emballages durables - sa deuxi\u00e8me nomination pour un prix international de durabilit\u00e9 cette ann\u00e9e. Les juges ont salu\u00e9 la simplicit\u00e9, la facilit\u00e9 d'utilisation et la structure innovante du Mist Tube, soulignant ainsi l'engagement internationalement reconnu d'UDN en faveur de l'exploration et de l'innovation durables.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-src=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-768x1024.jpg\" alt=\"\" class=\"wp-image-40737 lazyload\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;width:371px;height:auto\" data-srcset=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-768x1024.jpg 768w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-225x300.jpg 225w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-1152x1536.jpg 1152w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-9x12.jpg 9w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c-600x800.jpg 600w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/0f7a919d1f8e089c7003d8dc910af69c.jpg 1280w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<p>Lors de l'exposition, le stand d'UDN est devenu un point fort gr\u00e2ce au badge exclusif des IT Awards et \u00e0 sa vitrine de produits visuellement frappante. Le Mist Tube et le Soft Tip Tube se sont distingu\u00e9s par leur exp\u00e9rience utilisateur distincte et leurs caract\u00e9ristiques de conception uniques, attirant l'attention des clients pr\u00e9sents et des professionnels de l'industrie.<\/p>\n\n\n\n<p><strong>L'innovation au-del\u00e0 du stand<\/strong><\/p>\n\n\n\n<p>Au-del\u00e0 des salles d'exposition, UDN a exerc\u00e9 son influence dans les rues anim\u00e9es de New York. Son \"One Bite Cap\" a \u00e9t\u00e9 pr\u00e9sent\u00e9 dans le cadre d'une installation artistique de Rhode au magasin Sephora de Times Square, cr\u00e9ant ainsi une exp\u00e9rience immersive pour le consommateur. Cette pr\u00e9sence au-del\u00e0 du stand a mis en \u00e9vidence l'impact sur le monde r\u00e9el et la capacit\u00e9 de commercialisation des innovations d'UDN.<\/p>\n\n\n\n<p><strong>Une vision de l'innovation illimit\u00e9e<\/strong><\/p>\n\n\n\n<p>Comme l'a soulign\u00e9 Mme Huang, vice-pr\u00e9sidente de l'UDN : \"L'UDN est all\u00e9 au-del\u00e0 du stand pour briller avec des innovations illimit\u00e9es\". Pour UDN, l'exposition est plus qu'une simple vitrine : c'est une plateforme qui permet de faire progresser en permanence l'innovation et d'entrer en r\u00e9sonance avec les villes, les march\u00e9s et les consommateurs du monde entier. Il s'agit d'une \u00e9tape vers une collaboration plus approfondie avec les marques partenaires afin de co-cr\u00e9er une beaut\u00e9 et une innovation qui prosp\u00e8rent \u00e0 l'\u00e9chelle mondiale.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-src=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-1024x768.jpg\" alt=\"\" class=\"wp-image-40738 lazyload\" data-srcset=\"https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-1024x768.jpg 1024w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-300x225.jpg 300w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-768x576.jpg 768w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-1536x1152.jpg 1536w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-16x12.jpg 16w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63-600x450.jpg 600w, https:\/\/udnpack.net\/wp-content\/uploads\/2025\/09\/378172acdae574d43d4f8b280cde7a63.jpg 1707w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/><\/figure>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>UDN showcased its innovative strength and design prowess at the recent MakeUp in New York exhibition held on September 17-18, 2025, reaffirming its position as a leading Asian force in the global beauty industry. With a focus on pioneering sustainable designs, UDN presented its Mist Tube, which ranked among the top five finalists in the [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":40735,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,244],"tags":[],"class_list":["post-40734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-team"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/posts\/40734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/comments?post=40734"}],"version-history":[{"count":0,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/posts\/40734\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/media\/40735"}],"wp:attachment":[{"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/media?parent=40734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/categories?post=40734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/udnpack.net\/fr\/wp-json\/wp\/v2\/tags?post=40734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}