Los Angeles, California — The 2025 MAKEUP IN LOS ANGELES event (February 12–13) served as a global stage for beauty innovation, and UDN Packaging Corporation seized the spotlight as the Premium Tube Innovation Hub. With 20+ years of expertise and 147 patents to its name, UDN reinforced its leadership in sustainable packaging, captivating attendees with solutions that blend technical mastery with environmental stewardship.

Trusted by industry giants like L’Oréal Paris, MUJI, and Estée Lauder, UDN’s booth showcased its legacy of turning visionary concepts into tangible success. A focal point was the One-Piece Tube—crafted from 100% PP (polypropylene) for full recyclability—exemplifying UDN’s commitment to eco-friendly design without sacrificing luxury. The streamlined, single-material construction reduces waste and aligns with global circular economy goals, offering brands a sleek, planet-conscious alternative.

Redefining User Experience Through Precision

Beyond materials, UDN highlighted its prowess in applicator innovation. From precision tips for controlled product delivery to soft-touch applicators that elevate sensory engagement, each design is engineered to enhance usability and consumer connection. “Packaging isn’t just functional; it’s an extension of the brand experience,” noted a UDN representative.

The event also underscored UDN’s agility in catering to diverse needs. Its rapid prototyping and small-batch production services empower emerging brands to compete with custom, sustainable solutions, while patented technologies ensure scalability for established players.

A Call for Collaborative Innovation

With 147 patents driving advancements in biodegradable materials, refillable systems, and lightweight, UDN positions itself as a catalyst for industry transformation. “Our goal is to make sustainability irresistible—both visually and functionally,” the team shared.